Pope Puckers Up with Sheikh; Obama Makes Out with Chavez for UnHate Campaign
You’ve certainly gotten our attention, Benetton. The stayed clothier has brilliantly employed photographs of the top leaders of the world locked in same-sex smooches to launch their Unhate Campaign.
Human rights issues are nothing new for the United Colors of Benetton. The company’s groundbreaking usage of models of diverse races and ethnicities in the 1990′s practically wrote the book on corporate diversity practices.
Photos of President Obama locked in a passionate kiss with Venezuelan President Hugo Chavez or the Pope getting his gay on with Sheikh Ahmed el-Tayeb are essentially the 2011 equivalent of black, white, Hispanic, and Asian models dressed in matching sweaters – or something.
We’re digging the message and the medium. Props to you, Benetton. You can check out the rest of the brilliant photos HERE.