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Shameful Sony Music Raised Whitney Album Prices Immediately After Death

Sony Music is turning grief into gold after raising prices on Whitney Houston albums immediately following news of her death.

Sony Music has come under fire after it increased the price of a Whitney Houston album on Apple’s iTunes Store hours after the singer was found dead.

The music giant is understood to have lifted the wholesale price of Houston’s greatest hits album, The Ultimate Collection, at about 4am California time on Sunday. This meant that the iTunes retail price of the album automatically increased from £4.99 to £7.99.

Houston’s The Ultimate Collection, originally released in 1997, was the second top-selling album on iTunes on Monday morning. Apple returned the album to its original price late on Sunday.

The change happened when Sony Music, which owns the rights to much of Houston’s back catalogue, increased the wholesale price of The Ultimate Collection. This automatically boosted the retail price of the popular album, although Apple is responsible setting the price paid by music fans.

Gross.

A Sony insider claimed in his company’s defense that the price gouging wasn’t in response to Houston’s death. No, no, no – the albums were just priced incorrectly in the first place. For years. And nobody noticed. Until she died and album purchases exploded.

Like we said, gross.

Apple, to their credit has restored the album to its original pricing on iTunes.

What do you think of this money-grabbing move by Sony?